Branding, naming, art direction and graphic design of the SOKA brand, an exclusive furniture project made with a century-old olive tree.
A proposal that is between sculpture and furniture, with an innovative approach in the concept and the way of understanding design. The project included the art direction of product photography, the development of brochures and the definition of the creative concept.
We have worked together with the artist in the entire process of creation: from the research of the centuries-old olive oil shoots – always respecting nature, using only the dead or dying specimens -, the transfer to the workshop, the follow-up of the work process, to the final report and presentation of fish to the market.”
